Introduction

For a fast-growing loyalty and rewards company, need a trusted partner to optimize their client implementations through automation, abstraction and reuse. Accelerate their go to market strategy. Wanted a trusted partner to customize their white label solution based on client needs and integrate with Client systems.

Problem Statement

• Create middleware that supports multi-tenant model with single code base to interact with various client systems and one single backend api.

• Configuration driven customizations per customer

• Integrate with different redemption partners

• Support multiple deployments simultaneously for different clients

• Automated onboarding of clients with config driven solutions

• Customizable UI to embed in client systems and support multi languages

• Engagement based Experiential Loyalty Platform.

• Point redemption integrations with very unique flows

Technological Framework

Why these Setup?

Java microservices and AWS Serverless provide the reliability and scalability needed to serve multiple clients simultaneously, while NodeJS enables fast, config-driven API customisation per tenant without code changes.

Why this Setup?

DynamoDB's flexible schema supports the diverse data models required by different loyalty programs, while in-app notifications enable real-time point and reward updates for end users across all client deployments.

Why this Setup?

A config driven integration layer ensures that each client's unique systems, redemption partners, and SSO requirements are handled without code changes enabling rapid, automated client onboarding at scale.

Takeaway

Zapcom built a scalable, config-driven multi-tenant loyalty platform that enabled 48% faster customer onboarding and 20% faster feature enablement for a fast-growing loyalty and rewards company.